PLACE INTELLIGENCE
From measurement to Place Intelligence
Collecting data is only the first step.
ITESA combines measurement data from people, cyclists, vehicles and other sources with analytics and visualisation to help you understand how a place is being used.
Our platform brings your data together into clear dashboards, reports and insights, making it easier to identify patterns, compare locations and understand changes over time.
Data tells you what happened.
Place Intelligence helps you understand how your place is being used.
See what is happening
Monitor activity through:
Counts
Understand how much activity is occurring.
Occupancy
See how spaces are being used at different times.
Movement
Understand how people and traffic move through an environment.
Trends
Identify changes in activity over days, weeks, months and years.
Comparisons
Compare locations, periods and areas to understand differences.
Reporting
Turn measurement data into information that can support planning and decision-making.
One platform. Multiple sources.
ITESA can bring together data from different sensing technologies and locations, providing a consistent view of activity across your organisation.
From a single site to a network of locations, the platform provides the visibility needed to move from simply counting activity to understanding how places perform.
Measure. Understand. Improve.
Measure
People
Understand how many people use your place and when.
Cyclists
Understand how cycling activity moves through your environment.
Vehicles
Understand how vehicles use your roads, access points and spaces.
Occupancy
Understand how many people are using a space at any given time.
Movement
Understand where people and traffic move through a place.
Activity
See how activity changes over time.
Understand
Patterns
Identify recurring patterns in how a place is used.
Peak Periods
Understand when activity is at its highest.
Utilisation
Understand how effectively spaces are being used.
Changes Over Time
Track how activity changes over days, weeks, months and years.
Movement Through Spaces
Understand how people move through and between different areas.
Improve
Planning
Use evidence to support better planning.
Operations
Improve day-to-day operations.
Investment
Support evidence-based investment decisions.
Infrastructure
Understand how infrastructure is being used.
Place Management
Understand how places perform and how they are being used