Understanding How People Use Places

People. Cyclists. Vehicles. Place Intelligence.
ITESA measures movement through buildings, venues, parks, trails, streets and public spaces — turning activity into clear, actionable intelligence about how places are being used.

ITESA provides measurement and analytics solutions that help organisations understand how people, cyclists and vehicles use buildings, venues, parks, trails, streets and public spaces.

We combine proven sensing technologies with data analytics and visualisation to turn movement and visitor activity into clear, actionable intelligence.

From retail and commercial environments to public spaces, transport and events, our solutions are designed around what you need to measure and understand.

What do you need to understand?

Every location is different. We assess the environment, movement patterns, coverage requirements, power, connectivity, privacy and the data you need before selecting the technology.

We then design, deploy and support a measurement system around the place — not around a particular device.

Every project starts with understanding what you need to measure — and what you need the data to tell you.

We assess the environment, select the appropriate sensing technology, process measurement data and deliver the analytics needed to understand how a place is being used.

Design & Deploy | Measure & Analyse | Support & Maintain

Every ITESA solution processes measurement data at the edge.

Data is processed where it is collected before relevant measurement results are transmitted to the analytics platform.

This architecture supports efficient data transmission, local processing and privacy-conscious measurement.

Measure the place — not the person.

[Explore Edge Intelligence]

Understand how people use your buildings, venues and commercial spaces. Measure visitor volumes, occupancy, entry and exit activity and movement patterns across individual locations or multiple sites. Our solutions can scale from a single entrance to a multi-site deployment, providing consistent data and analytics as your requirements grow. Buildings • Retail • Commercial • Universities • Venues Learn More

Measure pedestrians, cyclists and vehicles across parks, trails, streets, racecourses and public spaces. Understand traffic volumes, movement patterns and changes over time, helping councils, transport authorities and land managers make better-informed decisions about how their spaces are used. Parks • Trails • Streets • Precincts • Public Spaces

Know how many people attend — without needing to know who they are. ITESA provides permanent and temporary people counting solutions for indoor and outdoor events, delivering reliable attendance, entry, exit and occupancy data while keeping visitor privacy at the forefront. Our managed service includes installation, commissioning, monitoring and support throughout your event, with live and hourly visitor data available to your event team. After the event, we provide clear reporting on attendance, visitor flow and peak periods, giving you the insight you need to understand how your event was used — without collecting unnecessary personal information. Festivals • Sporting Events • Open Days • Markets • Events

Data tells you what happened. Understanding tells you why it matters.

Our systems turn activity across your spaces into clear, useful intelligence. By measuring people, cyclists and vehicles, we help you understand how places are used, when activity occurs, where movement is concentrated and how patterns change over time.

Rather than simply providing counts, we transform raw activity data into Place Intelligence that supports better decisions about operations, planning, investment and the performance of your spaces.

Measure activity. Understand behaviour. Improve places.

Every place is different. Your data system should be too.

We design counting and analytics solutions around the way your space is actually used — whether it’s a park, trail, street, precinct, racecourse or event site.

From a single access point to a network of locations, we select the right combination of sensors, edge processing, connectivity and analytics to suit the environment, coverage requirements and objectives.

The result is a solution designed around your place — not a device looking for a place to fit.

Indoor – Outdoor – Temporary – Permanent – Solar – Connected

Designed for Australia. Supported by people who understand your environment.

Our solutions are designed, deployed and supported for Australian conditions — from busy urban spaces to parks, trails, coastal locations and remote environments.

With local technical expertise and support, we help you get the system working correctly from installation through to ongoing operation. As your needs change, your system can be expanded, adjusted and supported without starting again.

Local expertise. Practical support. Solutions built to perform in the real world.